Upload your product
Start with the photos you already have — on model, flat, or detail shots.
AI product photography for fashion brands
Your
products.
A new
point of view.
Create and refine product imagery in one workspace, from the photos you already have.
The workflow
From product to possibility.
Shape the scene
Choose an available model and shape the look with a scene, pose or creative prompt.
Refine and save
Refine your results, keep saved versions and export your selected images.
Examples
One collection.
More creative directions.
Made for the work behind the image
More room to create.
Less to keep track of.
One home for each product
Sources, creative direction and saved results stay connected, so you can pick up where you left off.
Every version has a place
Refine from a saved result without replacing the original. Review your options before exporting.
You decide what runs
See the credit cost before confirming a generation or edit. Adding credits never starts work on its own.
Your next creative chapter
Start with an idea.
Make room for the next.
Create an account, explore your workspace, and choose the credit option that fits your work.
A few things to know
Before you
start creating.
What do I need to get started?
Create an account and verify your email. Add a product and its source photos, then open Generate or Studio. Available models depend on your account; your workspace shows any setup still needed before generation.
What can I create with RTCH?
Use your product photos with an available model, scene and creative direction to generate imagery. Refine a saved result with editing instructions, keep your versions and export selected images.
How do credits and plans work?
Generation and editing use credits. The app shows the cost before you confirm. Compare current plans and credit packs for allowances, expiry, quality access and payment availability.
How can I get the best results?
Start with clear, well-lit product photos. Describe the setting, lighting and styling you want, then review the fabric, fit and small details before exporting your selected image.
Can I return to my work later?
Yes. Your product workspace keeps your sources and saved results together. Sign in to return to your products, open Studio and continue with the versions you have saved.